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The Top Beauty Influencers on YouTube, Instagram and TikTok

YouTuber Safiya Nygaard leads the way. The list also includes Huda Kattan and James Charles.

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By: TOM BRANNA

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Instagram, YouTube and TikTok pay well—very well. The list of the top 100 beauty influencers earning the most on social media has been revealed. Who's No. 1? Safiya Nygaard makes over $196,877 per combined post, according to one report. Following last year’s Beauty Influencer Rich List, Cosmetify conducted the study again to reveal the highest earning beauty influencers of 2022. The numbers reflect each influencer’s Instagram, YouTube and TikTok accounts. You can dig further into the ...

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